Maverick
11 Case Studies
A Maverick Case Study
The customer, Remi, is a company that provides affordable custom night guards for teeth grinding. Its founder, Oscar Adelman, wanted to build strong, personal relationships with customers but needed a scalable solution beyond handwritten notes. To achieve this, they turned to the vendor Maverick and its personalized video service.
Maverick implemented a solution using AI-generated personalized videos for key customer interactions, including abandoned cart recoveries and post-purchase thank yous. The results were exceptional, generating a 60X ROI and a 10% cart recovery rate. The post-purchase emails containing the videos also achieved an 82% open rate and a 27% click-through rate, delighting customers and significantly boosting engagement.
Oscar Adelman
Founder