Case Study: Telefonica Hispanoamerica increases revenue by preventing spam with Mavenir's Fraud and Spam Detection

How Mavenir’s Revenue Protection Helped Telefonica Increase Revenue by Preventing Spam and Monetizing A2P Grey Routes

Telefonica Hispanoamerica, a major mobile operator in Latin America, was losing significant A2P SMS revenue to fraudulent grey-route traffic and SIM-box activity. To address the problem, it turned to Mavenir and its Fraud and Spam Detection Solutions to analyze network traffic, identify abuse, and stop spam without hurting legitimate messaging services.

Mavenir implemented machine-learning-based spam and fraud detection that dynamically identified and blocked sophisticated A2P grey routes. The results were immediate: 9 million fraudulent messages were blocked on day one, 20,000 abusive users were blacklisted, monthly blocked traffic stabilized at 40 million messages, and Telefonica saw a $3M monthly increase in interconnection fees along with a projected 20% annual increase in messaging revenue after three months.

Telefonica Hispanoamerica

Leonardo Hilario

Planning and Project Manager