Case Study: TMX boosts CRM adoption and operational visibility with Mav3rik's Salesforce implementation

TMX boosts CRM adoption across 150 staff in 12-week rollout with Mav3rik

TMX, a leading business transformation consultancy in Asia Pacific, faced the challenge of implementing Salesforce CRM while simultaneously integrating two recently merged businesses and undergoing a major rebrand. They initially considered a simple out-of-the-box solution but sought the expertise of Mav3rik as their implementation partner to achieve a more tailored and effective outcome.

Mav3rik provided a comprehensive solution, developing the architecture and customizing the Salesforce platform to meet TMX's specific needs. This resulted in strong user adoption across the entire organization and significant operational improvements. TMX now benefits from greater visibility across all departments, enhanced pipeline management, and the new ability to run targeted email marketing campaigns using Pardot, leading to better-informed decisions and more meaningful client interactions.

TMX