Case Study: Paellas Franco boosts revenue and re-engages customers with Mautic

Paellas Franco - Customer Case Study

Paellas Franco, a Peruvian catering service specializing in Spanish paellas, faced a significant decline in sales and customer engagement following the COVID-19 pandemic. They struggled to reconnect with their database of 1,500 former clients, with monthly revenues dropping to approximately $4,000.

The vendor, Mautic, was used by digital agency Seven Cats Studio to automate personalized WhatsApp messaging campaigns. This solution re-engaged the client base, resulting in monthly revenue increasing to over $9,000 and achieving 2.5x sales growth. The campaign successfully reconnected with 30 former clients who had not purchased in five years and received thousands of responses.

Paellas Franco