Case Study: Kimpton Hotels Reinvigorates Corporate Social Responsibility with Matter Unlimited

Kimpton Hotels launches a CSR North Star in 2015 with Matter Unlimited

Kimpton Hotels, America's pioneering boutique hotel brand, faced a challenge in reorienting its corporate social responsibility efforts, which had become fragmented. The company partnered with Matter Unlimited to develop a strong, unified platform to demonstrate its commitments and better engage both employees and guests.

Matter Unlimited conducted a brand workshop and strategic exercise to define Kimpton's CSR "North Star," an overarching platform with core focus areas. This strategy guided the identification of new national and regional cause partners and outlined specific activation plans for employees and guests. While the case study does not list specific quantitative results, the solution provided Kimpton with a clear and heartfelt strategic direction for its corporate social responsibility initiatives.

Kimpton Hotels