Matrix Internet
85 Case Studies
A Matrix Internet Case Study
Matrix Internet was engaged by Our Lady’s Hospice to address challenges with their Light Up A Life fundraising campaign website. The hospice needed to improve its online presence to boost national reach and provide clear, sensitive communication. The existing site suffered from a cluttered interface, a frustrating user journey, and unclear messaging, which hindered its fundraising objectives.
Matrix Internet designed and built a new intuitive and accessible website focused on an improved user experience. The solution streamlined navigation, made the campaign call-to-action more prominent, and incorporated storytelling elements to foster community engagement. The new platform led to an increased sense of online community and provided a vital tool for fundraising, resulting in increased traffic and conversions since its launch.