Matomo
13 Case Studies
A Matomo Case Study
Yorba, a Portugal-based SaaS business that helps users clean up their digital lives, needed a web analytics platform that could provide actionable insights for growth while ensuring full compliance with global privacy regulations. Their challenge was to find a solution that protected sensitive customer data and aligned with their strict ethical standards, which ruled out traditional analytics tools that participate in the surveillance economy.
Matomo delivered a privacy-friendly analytics solution that gave Yorba control over their data, simplifying their privacy policy and compliance with international laws. Using Matomo, Yorba gained valuable insights that guided their product roadmap and strategic expansion into new markets like Canada and Europe, allowing them to grow confidently without compromising their mission.