Case Study: Pimcore achieves full data ownership and control with Matomo

Pimcore - Customer Case Study

Pimcore, an open-source digital experience platform, needed an analytics solution that aligned with its privacy, GDPR, data ownership, and extendibility requirements. After evaluating alternatives, the team looked for a platform with full control, raw data access, and no data limits to support its personalization engine and open-source philosophy.

Matomo provided Pimcore with an open-source analytics platform that offered full data ownership, raw tracking data access, and strong customization options, including Heatmaps and Session Recording. With Matomo core integration, Pimcore was able to extend the solution to its needs while staying true to its principles; the measurable impact was not quantified, but Pimcore became the only digital experience platform with a Matomo core integration.

Pimcore

Christian Kemptner

Pimcore