Case Study: Red's Savoy Pizza achieves data-driven growth with Matillion

Red's Savoy Pizza boosts loyalty 50% with Matillion

Red's Savoy Pizza, a Midwest pizza franchise, faced the challenge of an inconsistent data architecture that limited its ability to meet changing customer needs across its 18 locations. To thrive during expansion and the Covid-19 pandemic, President Reed Daniels sought to develop a new analytics strategy and chose to work with vendor Matillion.

The solution implemented with Matillion and partner DataDrive provided access to near real-time data in the cloud. This modern data stack automated the extraction and transformation of data into a single source of truth. As a result, Red's Savoy Pizza could make data-driven decisions daily, leading to a 50% increase in customer loyalty and the ability to swiftly pivot marketing campaigns to meet new demands.

Red's Savoy Pizza