Case Study: AMD improves brainstorming and scheduling with MatchWare MindView

AMD - Customer Case Study

AMD, a leading semiconductor design company, sought to improve its project management, scheduling, and collaborative brainstorming processes. The challenge involved efficiently capturing diverse ideas in meetings, transforming them into actionable plans, and interpreting complex schedules from tools like Microsoft Project to create clear executive roadmaps.

MatchWare provided its MindView Business software as the solution. This allowed AMD to use mind mapping for dynamic brainstorming and then seamlessly convert those ideas into detailed Gantt charts with effort estimates and dependencies. The ability to import and export MS Project files was pivotal, enabling the team to move between high-level planning and detailed scheduling. As a result, AMD achieved more efficient and productive meetings, preserved valuable ideas that were previously lost, and gained the powerful ability to quickly create streamlined roadmap presentations for stakeholders.

AMD

Stephen Orr

Director, User Experience Group