Case Study: CARE Launches a Rapid COVID-19 Support Program with Matchfire

CARE launches CARE Package site in just a few days with Matchfire

The customer, CARE, faced the urgent challenge of rapidly launching a website to support its new CARE Package program in response to the COVID-19 pandemic. They needed a digital solution that would enable people to send gift cards, messages of support, and donations to frontline workers and individuals in need. To meet this immediate need, CARE engaged the vendor Matchfire for website design and development.

Matchfire developed and launched the website in just a few days. The solution integrated with a third-party system to allow users to purchase and send digital gift cards directly from the site and donate to various CARE initiatives. Built with extensibility in mind, the site allowed the program to evolve as the pandemic's needs shifted. Matchfire continued to support the initiative for months after the initial launch.

CARE