Case Study: Ocean Subaru boosts service retention and maintenance approvals with Matador AI

How Ocean Subaru used AI powered Automations to accelerate their dealership

Ocean Subaru, a car dealership, faced a challenge common to the industry: its service consultants were spending excessive time playing phone tag with customers to provide vehicle updates and obtain repair authorizations. This inefficient process hampered productivity and customer communication. To address this, they turned to the vendor Matador for its AI-powered automations and SMS communication tools.

Matador implemented a solution using its suite of 1:1 SMS tools, allowing Ocean Subaru to communicate with service customers via their preferred text messaging. This included automated reminders, the ability to book appointments, and sending live video and images of recommended maintenance. The results for Ocean Subaru were significant, including an 82% sales-to-service retention rate, an 88% show rate for appointments, a 5x increase in maintenance approvals, and a 20% increase in their NPS score.

Ocean Subaru