Case Study: Lua achieves rapid partner deployment and infrastructure relief with Mastra

Lua From Worrying About Infrastructure to Focusing on Growing Partnerships

The customer, Lua, faced significant challenges with its custom-built agent infrastructure for its B2B2C WhatsApp platform. The engineering team, led by Stefan Kruger, struggled with performance optimization, memory and CPU constraints, and the complexity of debugging their internal framework. This was diverting focus from their core business goal of growing partnerships across African markets. They sought a robust solution to handle scale and eliminate this infrastructure overhead.

By implementing Mastra's platform, Lua was able to toss its internal framework and rapidly migrate to Mastra's provided agents, workflows, and observability tools. The solution, built in TypeScript, matched their stack and allowed for quick testing of complex scenarios. As a result, Lua successfully launched with over 100 business partners, experienced massive user growth—at one point acquiring 200 new users every 10 minutes—and eliminated infrastructure as a primary concern, allowing the team to focus fully on business development and partnerships.

Lua

Stefan Kruger

VP of Engineering