Case Study: Xcel Energy improves accessibility research and stakeholder buy-in with Marvin

Xcel Energy replaces 175+ PowerPoint decks with Marvin for accessibility research

Xcel Energy, a utility company serving eight U.S. states, was challenged with making its digital platforms accessible for users of assistive technology. Their research process was fragmented and inefficient, relying on outdated PowerPoint decks that were difficult to search and share. They chose Marvin, a research and knowledge platform, to centralize their findings and streamline collaboration with designers and developers.

By implementing Marvin, Xcel Energy streamlined its analysis and reporting. The solution enabled the team to tag issues, embed video clips of user sessions directly into Jira tickets for developers, and replace over 175 outdated presentations. This led to faster issue resolution, improved stakeholder buy-in, and the ability to gather insights from a larger pool of users, ultimately creating more accessible user experiences. Marvin provided the centralized platform and AI capabilities that made this efficient workflow possible.

Xcel Energy