Case Study: PostNL creates a consistent brand hub with Marvia

PostNL - Customer Case Study

PostNL, the largest postal and parcel company in the Netherlands, needed a way to keep its brand consistent across 49,000 employees, partners, and multiple business units. With many people using logos, texts, and other brand assets, the company turned to Marvia for Brand Guidelines and DAM to help manage and communicate its brand identity.

Marvia implemented a web-based brand portal where PostNL users can access brand guidelines and approved assets through a digital asset management system. The solution improved consistency and visibility of the brand, and it has driven strong adoption with 745 users, 4,725 assets, and more than 100,000 asset downloads.

PostNL

Willem

PostNL Marketing