Case Study: New York Pizza boosts local marketing efficiency with Marvia

A Marvia Case Study

Preview of the New York Pizza Case Study

New York Pizza - Customer Case Study

New York Pizza, one of the Netherlands’ largest pizza delivery chains with more than 240 branches across the Netherlands, Belgium, and Germany, needed a better way to support franchisees with local marketing. Marvia helped address the challenge of manually creating, organizing, and distributing marketing materials by providing a centralized Brand Portal with DAM and Branded Templates, plus add-ons for social media, leaflet distribution, and a marketing shop.

Marvia built New York Pizza’s “Toolbox” so franchisees could access brand assets, create on-brand print and digital content, order POS materials, and publish or distribute local campaigns themselves. The result was major time savings for the head office, faster and more active local marketing by franchisees, and stronger local visibility across channels, with impact including 245 branches, more than 2,000 assets, over 25,000 downloads, and more than 6,000 creations.


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New York Pizza

Caitlin

Campaign Manager


Marvia

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