Case Study: fit20 ensures brand consistency during global growth with Marvia

Marvia gives 'franchise of the year' fit 20 fuel for growth

Fit20, a global fitness franchise with more than 140 studios across multiple countries, needed a way to keep brand materials consistent as it expanded internationally. Using Marvia’s brand portal and DAM, fit20 wanted a central place for franchisees and external partners to access logos, photography, and other marketing assets, while also being able to create materials in line with the brand identity.

Marvia implemented Digital Asset Management, Branded Templates, and social media publishing tools so fit20’s franchisees could create, order, download, and share localized marketing content themselves. The result was faster content creation, more consistent and localized branding, and measurable usage including 1,189 assets stored, 300 asset downloads per month, and 6,807 materials created.

Fit20

Nienke

Marketing Manager