Case Study: HI Canada achieves stronger brand recognition with Marvia

HI Canada - Customer Case Study

HI Canada, part of Hostelling International’s network of hostels across Canada, needed a better way to manage brand consistency across more than 50 locations. Working with Marvia, the team wanted a central place for marketing assets and an easy way for hostel managers to create branded communications without losing flexibility.

Marvia provided HI Canada with a digital asset management system and branded templates for materials like activity posters and Facebook posts. The result was standardized in-hostel communications, improved brand consistency, and faster, more efficient content creation; HI Canada reported 68 users, 53 locations, 35 templates, and more than 12K created materials, all helping strengthen brand recognition and guest experience.

HI Canada

Gaël

Director of Marketing