Case Study: Trusona achieves rapid, company-wide prototyping and stronger sales demos with Marvel

How Trusona Empowered Their Workflow and Sales Team With Marvel Prototypes

Trusona is a passwordless authentication company rethinking cybersecurity by replacing passwords with human‑centered, secure experiences. As a fast‑growing, globally distributed team working across product, engineering, design and sales, they needed a way to embed design thinking company‑wide, keep multidisciplinary teams aligned across time zones, and give sales convincing, contextual demos of their multi‑factor authentication—without slowing down workflows or requiring heavy onboarding.

They adopted Marvel (with Sketch and Abstract) to prototype and share clickable demos in “The Lab,” democratizing design so anyone—from designers to sales engineers—can build and iterate fast. Within a week the workflow was company‑wide, sales now use prototypes daily (including in Microsoft partnership meetings), and teams collaborate remotely with real‑time feedback. The result: faster demo creation, smoother cross‑team collaboration, stronger customer presentations, and design fully integrated into Trusona’s product and go‑to‑market processes.

Trusona

Kevin Goldman

Chief Design Officer