Case Study: Spin builds a stronger deals pipeline with Martal Group

How martal helped Spin Build the deals pipeline

Spin, a Palo Alto-based SaaS data protection company, needed help generating outbound leads to reach enterprise IT managers and build a stronger deals pipeline. The team was looking to outsource lead generation so it could expand outreach to prospective enterprise accounts more efficiently.

Martal Group partnered with Spin to run outbound lead generation for its Spinbackup offering, combining cold calls, email campaigns, lead prescreening, qualification, and network-based prospect sourcing. Martal Group helped generate 5,500 prospects per month and 15 qualified leads per month, while also leading to several RFQs and demo opportunities.

Spin

Dmitry Dontov

Chief Executive Officer