Case Study: Our Bralette Club achieves 278% loyalty revenue growth with Marsello

Our Bralette Club achieves 278% increase inrevenue thanks to a unique loyalty program

Our Bralette Club, a size-inclusive lingerie brand, was looking for a way to effectively create, retain, and grow a base of loyal customers. They turned to the loyalty marketing platform provided by Marsello to achieve this goal.

Marsello implemented a uniquely creative loyalty and referral program called Peach Party for the brand. The program rewarded customers with both discounts and free physical products like tote bags, which kept engagement high. This solution delivered exceptional results: a 278% increase in revenue from program members, a 71% reward redemption rate, and a 100% member engagement rate, demonstrating the powerful impact of Marsello's platform.

Our Bralette Club