Case Study: Restart boosts customer spend with Marsello

Restart customers spend more with an omnichannel loyalty program

restart, a Texas-based business specializing in CBD products, faced a fragmented customer experience and restrictive marketing regulations. Their previous loyalty program only worked in-store, leaving online shoppers out and limiting data insights. They needed an omnichannel solution from a vendor like Marsello to unify their customer data and reach.

Marsello implemented a loyalty program that integrates with their Lightspeed POS and WooCommerce systems. This allowed customers to seamlessly earn and redeem points both in-store and online. The solution provided restart with the data to create targeted campaigns, leading to a point redemption rate increase from under 30% to over 70% and a 5% rise in average customer spending.

RESTART

Sydney

Co-Founder