Case Study: Snacklins achieves national brand expansion with Marriner Marketing

SNACKLINS secures Mark Cuban investment with Marriner Marketing

The customer Snacklins, a snack food company, faced the challenge of updating its brand to appeal to a national audience and major retailers while staying true to its identity. The vendor Marriner Marketing helped the company reposition its product, which was initially described as vegan pork rinds, to make it more marketable.

Marriner Marketing implemented a comprehensive rebrand, pivoting the product to "puffed veggie crisps" and redesigning the packaging with engaging illustrations. The vendor also crafted a compelling brand story for Snacklins' appearance on Shark Tank. This partnership was pivotal, setting the stage for a successful debut on the show where Snacklins secured a substantial investment from Mark Cuban, enabling national expansion.

SNACKLINS