Case Study: a 100+ unit restaurant brand doubles website visits and surpasses pre-COVID discovery searches with Marqii

How a 100+ unit restaurant brand surpassed pre-Covid discovery searches and doubled website visits

The customer, a multi-unit restaurant brand with over 100 locations, was struggling to manage its digital presence. Its lean marketing team lacked the time to accurately update online menus, hours, and location data across hundreds of listings. This led to significant guest frustration and a growing number of negative reviews. The brand partnered with Marqii to find a solution for this challenge.

By using Marqii's platform to centralize the management of its online listings, menus, and reviews, the brand achieved remarkable results. Over two and a half years, Marqii helped the brand increase its average review star rating from 4.1 to 4.3. More significantly, the brand saw monthly Google discovery searches surge from 3.4 million to 15 million, surpassing pre-COVID peaks, and successfully doubled the number of clicks to its website from its Google listings.