Case Study: SWIMS improves product discovery and merchandising with Maropost Merchandising Cloud

SWIMS boosts product discovery with Maropost Merchandising Cloud

SWIMS, a fashion brand known for its modern galoshes and apparel, sought to improve its ecommerce experience by helping customers find products more quickly and easily. They partnered with vendor Maropost and its Merchandising Cloud suite to address this challenge.

Maropost implemented its full Merchandising Cloud solution, which included Personalized Search, Collections, and Recommendations. This provided SWIMS with AI-powered search autocomplete, smart filtering, and personalized product suggestions. The solution delivered a more intuitive shopping experience, inspiring new product discoveries and enabling SWIMS to maximize its upsell and cross-sell capabilities automatically.

SWIMS