Case Study: New York Post boosts email engagement and newsletter growth with Maropost Marketing Cloud

New York Post restores deliverability in 24 hours with Maropost

The New York Post needed an email service provider to rapidly scale its newsletter business and foster customer loyalty through email marketing. Their challenge was to find a robust platform that offered exceptional customer service and was truly invested in the growth of a digital publisher. They chose Maropost's Marketing Cloud for a solid foundation to meet these ambitious goals.

Maropost provided a superior platform with excellent functionality and a unique approach to client success, granting the customer access to senior personnel for collaboration. The results included better user engagement and the successful resolution of a major deliverability issue, with Maropost's team acting swiftly to remove an accidental blacklisting within 24 hours. The New York Post continues to leverage Maropost to experiment with new sign-up units, launch products, and deepen customer relationships.

New York Post