MarktoMarket
4 Case Studies
A MarktoMarket Case Study
PEM Corporate Finance, the corporate finance arm of PEM in Cambridge, needed robust M&A and valuation data to support its lead advisory work for owner-managed businesses. To improve pitching, market insight, and open-book valuations, the team looked for a platform that could deliver relevant transaction data quickly and fit the personal, advisory-led way they work. They chose MarktoMarket for its valuation data and precedent transaction search capabilities.
MarktoMarket provided PEM Corporate Finance with a valuation module that makes it easier to find comparable transactions and associated multiples, plus intuitive search tools with smart suggestions based on synonyms and end markets rather than SIC codes. The result is less time spent manually sourcing deals and more time building accurate client reports, with PEM saying the platform offers relevant valuation data, simple access to multiples, and responsive, personal support.
Lake Falconer
Partner