Case Study: Sport Chalet achieves unified online and in-store sales growth with MarketLive and Shopatron

Sport Chalet Integrates Online and Offline Sales with MarketLive and Shopatron

Sport Chalet, a sporting goods retailer, faced challenges with a costly and disconnected eCommerce experience. Their original outsourced online store operated separately from their physical locations, confusing customers and failing to reflect real-time inventory. Seeking a unified and more economical solution, they turned to the vendor MarketLive for a new eCommerce platform and integrated Shopatron for order management.

MarketLive provided the platform to overhaul Sport Chalet's website, while Shopatron's SaaS-based order management system enabled seamless fulfillment from stores, distribution centers, and vendors. This integrated solution allowed for services like in-store pickup and dramatically improved the customer experience. As a result, Sport Chalet saw a 200% increase in year-over-year online sales within a year, significantly reduced costs, and reported high levels of customer satisfaction.

Sport Chalet

Craig Levra

CEO, Sport Chalet