Marketing Zone
19 Case Studies
A Marketing Zone Case Study
DMG Delta, a London and Home Counties property maintenance specialist for luxury residential apartments and commercial buildings, wanted to increase new business leads and attract the right kind of customers. Marketing Zone was brought in to review their current results and identify ways to improve lead generation through website design, search engine optimisation, pay per click advertising, email marketing, copywriting and design.
Marketing Zone implemented a more targeted digital strategy, including a new website aimed at DMG Delta’s core customer groups, revised PPC campaigns focused on local enquiries, and SEO work to improve visibility for local maintenance searches. The result was a doubling of new business enquiries, a significant increase in average contract size, and a strong return on investment of £17 for every £1 spent on internet marketing.