Marketing Innovators
10 Case Studies
A Marketing Innovators Case Study
Leading International Company, a global leader in stolen-vehicle recovery, needed to overhaul a seven-year-old channel incentive program covering more than 700 dealerships to improve reporting and communications, shorten the lag between earning awards and payout, increase self-administration, and keep its brand top-of-mind. Marketing Innovators was engaged to deliver an incentive platform and integration technology solution that included automated sales claiming, real-time payments, robust reporting, and dealer controls.
Marketing Innovators implemented an automated rewards platform with reloadable, company‑branded debit cards for immediate payout, 24x7 participant account access, granular reporting to the individual level, and online administration tools that eliminated manual processes. The solution delivered significant time and cost savings, lowered incentive management costs, improved visibility into sales performance, enabled rapid awards payout, and improved program ROI and profitability through higher participation and tighter promotion targeting.
Leading International Company