Case Study: Leading Services Supporting Corporate Wellness Providing Company achieves dramatic employee health improvements with Marketing Innovators

MI Employees Reap Wellness Program Benefits

Leading Services Supporting Corporate Wellness Providing Company faced the challenge of proving its commitment to employee health and showing how a rewards-and-recognition portal could seamlessly interface with workplace wellness programs. To address this, the customer engaged Marketing Innovators to implement a branded program using Marketing Innovators’ MI Wellness platform and its GetIn! recognition program.

Marketing Innovators launched MI Wellness, a multi-component, points-based program centered on annual health risk assessments, insurance premium discounts, behavior-based awards, on-site services (flu shots, massage, lunch & learns) and redeemable GetIn! points. The program produced dramatic health gains—100% of participants improved blood pressure, cholesterol and triglycerides; physician referrals fell 25% (2009–2011); high-risk employees dropped 79% while 83% are now low risk; only 7% are pre-diabetic versus 34% nationwide—and yielded measurable cost and participation benefits cited in published studies.