Case Study: Kendal at Oberlin sustains occupancy and grows brand visibility with Marketing Essentials

Kendal at Oberlin boosts AI referral sessions by 123% with Marketing Essentials

Kendal at Oberlin, a senior living community with a strong reputation, faced the challenge of advancing its digital marketing efforts to sustain occupancy and brand strength. With a single-person marketing team unable to keep pace with rapid digital advancements, they turned to the vendor Marketing Essentials for strategic digital marketing expertise and support.

Marketing Essentials implemented a comprehensive digital marketing solution, including SEO and AI visibility optimization, CRM integration, and highly targeted paid advertising. This long-term partnership resulted in a 9,029% ROI on marketing spend, a 123% increase in AI referral sessions, and a more efficient, focused sales pipeline, ensuring Kendal at Oberlin could meet its shifting occupancy goals.

Kendal at Oberlin