Case Study: Online Clothing Boutique Achieves Instant Sales Growth with Marketing 360® Instagram Influencer Marketing

Influencer Marketing on Instagram Delivers Instant Success

Online Clothing Boutique worked with Marketing 360® to boost awareness and drive more online sales through social media. As a smaller apparel retailer, the challenge was standing out and generating immediate traffic in a crowded market.

Marketing 360® helped the boutique leverage influencer marketing on Instagram by getting singer Kari Jobe to share the brand’s clothing in an Instagram story and include a coupon code. In the 24 hours after the posts, the boutique saw 187 sales, $24,098 in revenue, and 5,000 new Instagram followers, compared with just 10 sales in the prior 30 days.