Case Study: The Supply Cache achieves 27% sales growth with Marketing 360®

Ecommerce Website Sales Up 27% With Marketing 360®

The Supply Cache, an online seller of wildland firefighting gear, wanted to drive more traffic and sales from search. Although they had a functional website and strong products, they needed help getting found by potential customers online. Marketing 360® supported their digital growth by taking over paid search and SEO.

Marketing 360® helped The Supply Cache improve visibility through organic search and the brand channel, leading to a 27% increase in overall sales after a little over a year. Over the last 180 days, organic search saw a 69.78% increase in conversions, a 23.04% improvement in conversion rate, and an 86.51% decrease in cost per conversion, while brand traffic and conversions rose by 41.52% and 57.46%, respectively.

The Supply Cache

Scott Reimann

Director of Sales and Marketing