Case Study: Axe-Throwing Franchise drives organic success with Marketing 360®

Axe-Throwing Franchise Drives Organic Success

Axe-Throwing Franchise partnered with Marketing 360® to improve organic visibility across multiple U.S. locations. Their challenge was ranking well for high-intent local searches in every market they served, while avoiding duplicate content and driving more qualified traffic at scale.

Marketing 360® helped the franchise create unique, conversion-focused landing pages for each location, complete with keyword-rich local content, forms, buttons, chatbot access, and key business details in the footer. Over the past six months, this approach drove more than 1.5 million impressions, 174,000 clicks, and thousands of conversions, including a 15% increase in organic impressions, a 22% increase in clicks and engagements, a 59% increase in conversions, and nearly 30% growth in organic ROI and revenue.