Marketing 360®
308 Case Studies
A Marketing 360® Case Study
10-4 Financing, a company that specializes in financing services for the trucking industry, wanted to generate high-quality leads in a niche market. Marketing 360® helped them use Facebook Ads to reach truckers and trucking-related audiences more effectively.
Marketing 360® implemented targeted Facebook ad campaigns using demographic, interest-based, and website lookalike audiences. The result was strong traffic and conversions: over half of their traffic came from social ads, which converted at 3.28%, and social ads also drove 54% of referral traffic for the brand channel, which converted at 10.52%.