Case Study: Digital Ascendant boosts executive event engagement with MarketBeam

Digital Ascendant boosts follower growth 18.12% with MarketBeam

Digital Ascendant, an invite-only CMO network for senior marketing executives, faced the challenge of driving awareness for its events and maintaining engagement between them. Without a structured process, their employee and advisor social media amplification was sporadic and uncoordinated. They turned to MarketBeam for its employee advocacy and social publishing platform to address this.

By implementing MarketBeam's platform, Digital Ascendant coordinated advocacy across its team, transforming its efforts into an organized push. The results were significant, including an 18.12% follower growth, a 400% increase in website traffic, and an Earned Media Value of $2,420. MarketBeam's solution provided consistent brand voice, higher participation, and scalable advocacy for the growing executive community.

Digital Ascendant (Ascendant Network)