Case Study: Net Health achieves 200% follower growth on LinkedIn with MarketBeam

Delivering A Solution to Support a Sustainable Social Marketing Strategy for Net Health

Net Health, a Pittsburgh-based EHR and analytics provider serving rehab therapy, wound care, home health and hospice, faced slowed LinkedIn follower growth and low social amplification after rapid expansion and acquisitions. To scale social activity and make employee sharing sustainable, Net Health selected MarketBeam’s platform to automate multi-account posting while preserving individual control over personal social accounts.

MarketBeam implemented an automated, organization-wide social program with Slack integration, tagging and analytics, and fast onboarding so staff could schedule content in about two hours a week. The MarketBeam solution drove major engagement gains—followers grew from 2,000 to 7,000, Net Health recorded roughly 110,000 click-throughs and about 290 new users, and post sharing and interaction increased substantially.

Net Health

Morales Bates

Digital Marketing