Case Study: CloudFrame boosts social visibility and enterprise reach with MarketBeam

CloudFrame boosts follower growth 786% with MarketBeam

CloudFrame, a mainframe modernization company, faced the challenge of building visibility and credibility in a niche tech category with low organic search demand. Their legacy tech modernization products weren't easily discovered through SEO, so they needed another way to quickly reach enterprise IT leaders and sustain their initial social media expansion efforts beyond a short burst of activity.

MarketBeam provided a solution that enabled CloudFrame to onboard 100 users at once, creating a distributed network of employee advocates. This strategy led to executive amplification, with practice managers becoming LinkedIn influencers. The results included a 786% increase in follower growth, over 2,614 trackable website clicks, and consistent engagement rates of 4-5%.

CloudFrame