Case Study: Keller Williams achieves record sales growth and consistent lead generation with Market Leader Business Suite

Staying on top of leads with help from Market Leader

Keller Williams agent Harry Hasbun of The Already Home Team in Manassas, VA faced a flood of buyer interest in a fast-moving seller’s market and needed a reliable way to organize, track and convert hundreds of leads. He turned to Market Leader, deploying Market Leader Business Suite along with Market Leader Leads Direct and related marketing add-ons to capture and manage incoming prospects.

Market Leader’s tools gave Harry real-time lead visibility, automated follow-up and higher-quality purchased leads, enabling him to handle roughly 200 leads per month (about 140 from Market Leader Leads Direct), convert more prospects on the spot, and complete over 200 transactions in three years. The result: rapid business growth—from $6M in sales his first year to $16M by year three and a projected $23M—demonstrating Market Leader’s measurable impact on lead conversion and revenue.

Keller Williams

Harry Hasbun

Keller Williams