Case Study: Windermere Real Estate achieves more leads and transactions with Market Leader Business Suite

Increasing transactions with Market Leader technology

Ed Pattermann, owner of Windermere Real Estate Northern Arizona, needed a scalable, tech-driven way to generate and convert Internet leads, provide every agent with a professional web presence, and improve recruiting and agent productivity. He replaced his custom tools by adopting Market Leader Business Suite from Market Leader to centralize campaign management and lead generation.

Market Leader delivered a brokerage site, agent websites linked to a CRM, customizable templates and widgets, an agent dashboard with prospect analytics, and Market Leader Leads Direct. About 40 agents now use Market Leader products; the firm receives a guaranteed monthly volume of leads, agents can sort prospects by visit activity and saved/viewed properties, and the company reports measurable increases in leads and transactions along with a favorable cost per lead.

Windermere Real Estate

Ed Pattermann

Windermere Real Estate