Case Study: Imperial Brands achieves 6,000% ROI and £7.6m savings with Market Dojo’s Sourcing Dojo

Imperial Brands achieves over 6,000% ROI in under 6 weeks with Market Dojo

Imperial Brands, a major global FMCG company, faced significant challenges with its previous Source to Contract solution, which was poorly adopted and created inefficiencies. Their procurement function was hampered by limited reporting, low user adoption, and an inability to adapt to new processes. They turned to Market Dojo and its eSourcing solution, Sourcing Dojo, to find a more agile and user-friendly alternative.

Market Dojo implemented its Sourcing Dojo solution in under six weeks, providing a flexible and efficient platform that was rapidly adopted by users. The results were substantial, with Imperial Brands achieving savings of over £7.6 million, equating to an ROI of over 6,000%. The number of sourcing events increased by a factor of five, and the solution provided the leadership team with greatly improved data visibility and adherence to procurement standards.

Imperial Brands