Market Dojo
63 Case Studies
A Market Dojo Case Study
Grocery Outlet, a deep-discount grocery chain with 380 stores and rapid expansion plans, faced the challenge of lacking a centralized procurement function for construction, fixtures, equipment and other store-development needs. To professionalize sourcing and support fast growth, Grocery Outlet engaged Market Dojo (introduced via Jordan Jansen) to run targeted eSourcing projects and bring procurement expertise to store rollout and retrofit categories.
Using Market Dojo’s eSourcing platform, Grocery Outlet ran competitive RFPs and auctions for generator installations, LED lighting retrofits and new-store projects; the platform proved intuitive for staff and suppliers, enabling quick onboarding and strong supplier participation. Market Dojo’s solution delivered advantageous pricing, greater vendor flexibility, and dramatically lower costs versus Grocery Outlet’s baseline vendors, while providing transparency and benchmarking that produced better outcomes across their portfolio.
Brian McAndrews
Chief Store Development Officer