
Market Dojo
61 Case Studies
A Market Dojo Case Study
Terri Hudson
Co-Founder
Baker Wanless was founded in 2012 and have a strong experienced team. They have a unique understanding of the retail, public procurement and manufacturing sectors and together, more than 70-year experience in e-world practices. Their aim is to provide a wide range of eSourcing Services to organisations looking to reduce costs. As consultants in the eSourcing space with strong procurement backgrounds, they required a tool that could cope with the large variety of sourcing activities and well as a specialism in eAuctions. The platform needed to give them control over their branding, their stakeholders and the eAuction itself. Above all, it had to be instantly usable by the buyers and supplier alike. After extensive benchmarking of the current eSourcing platforms, Market Dojo was the only one that gave them what they wanted to be coupled with an on-demand capability and commoditised pricing. Since Market Dojo specialise in software tools rather than as a consultancy, this enabled real synergy to form between the two organisations. Market Dojo has found that working in the way with consultancies provides a better service to their clients.