Case Study: a leading financial services company achieves a world-class summit experience with Maritz Travel

A Leading Financial Services Company - Customer Case Study

Maritz Travel was engaged by a leading financial services company that faced a significant challenge when its planned luxury resort in the Bahamas for an annual summit filed for bankruptcy. The vendor was tasked with finding a new, equally exciting location and planning a high-quality event on a drastically compressed timeline to ensure the top-tier producers remained delighted and rewarded.

The solution from Maritz Travel was to pivot the event to London and quickly design an experience that leveraged the city's culture. This included themed transportation, curated excursions, and two elaborate evening events. The results were highly successful, with 93.5% of guests reporting they were very or extremely satisfied and 80.6% rating themselves as promoters, with no attendee feedback mentioning disappointment over the original location change.