Marino
37 Case Studies
A Marino Case Study
Wolters Kluwer, a global leader in information services and solutions, sought to elevate its brand and reputation by building a new internal communications structure and increasing its visibility. The company engaged Marino to develop a comprehensive communications and public relations program to address this challenge.
Marino implemented a multi-faceted solution that included building internal processes, designating media spokespeople, and embedding its team within Wolters Kluwer to coach thought leaders and launch a C-suite speakers bureau. The results were over 300 media placements, more than 40 thought leadership pieces in key trades, and over 40 expert and executive profiles. This significantly raised the firm's prominence, establishing it as home to insightful industry leaders and leading to an ongoing partnership with Marino for communications strategies.