Case Study: Le Slip Français achieves stronger Facebook and Google performance with Marin Software

Le Slip Français Uses Marin Search Intent to Drive Success on Facebook

Le Slip Français, the French apparel brand, needed help connecting channels and managing campaigns at scale, especially to improve performance across Facebook and Google. They turned to Marin Software and its Marin Search Intent solution to better unify their marketing efforts and drive stronger cross-channel results.

Marin Software implemented Marin Search Intent to enhance Facebook campaign performance and overall efficiency. The impact was significant: Le Slip Français saw a 74% increase in investment, a 67% increase in conversion volume on Facebook, a 241% increase in conversion volume on Google, and a 1.6x increase in overall ROI.

Le Slip Français

Roxane Gallenne

Marketing Director