Case Study: More With Less Today achieves 6x revenue-per-visit and 5x page views with Marfeel

More With Less Today - Customer Case Study

More With Less Today, a leisure blog run by Lori Felix, faced a surge in mobile readers who were viewing content on a non-dedicated, hard-to-navigate site. Lori turned to Marfeel for a mobile-dedicated solution—Marfeel’s free service to create a mobile-optimized site and app—to improve usability and monetize the growing mobile audience.

Marfeel built a new mobile website and app, using its proprietary optimization technology plus features like app-like swiping, dynamic ad insertion and real-time bidding to improve presentation and ad revenue. As a result, More With Less Today saw revenue per visit grow 6x, page views rise 5x, bounce rate improve by 200%, mobile revenue exceed combined AdSense and ad network income, and now 50% of readers access the site via mobile.

More With Less Today

Lori Felix

Blogger/Publisher