Marfeel
24 Case Studies
A Marfeel Case Study
MobileGeeks, an independent German technology publisher, wanted to stop "leaving money on the table" from mobile traffic while keeping the focus on quality content and reader connections. They needed a seamless, hands‑off programmatic solution that preserved ultra‑fast performance, a clean UX and regulatory compliance—so they partnered with Marfeel and moved their mobile experience to the Marfeel platform and its programmatic monetization offering.
Marfeel implemented a lightweight PWA, premium programmatic monetization (server‑side header bidding, AI ad placement and a comprehensive CMP) and ongoing platform updates that removed ad‑stack management from the MobileGeeks team. The result: pages per visit rose +97%, average session time increased +32%, bounce rate fell 16%, and the site generated €5.76 average revenue per user—while Core Web Vitals (e.g., FCP 1.1s, LCP 1.4s) and reader engagement improved.
Nicole Scott
Co-Founder