Case Study: Kellogg’s achieves 57% fewer support calls with Marcel Digital

Kellogg's cuts support calls 57% with Marcel Digital

Kellogg's, an international food brand, was facing high costs and inefficiency from its phone-based employee support system. They partnered with Marcel Digital for web development services to create a scalable and intuitive self-service employee portal that would reduce reliance on costly support calls.

Marcel Digital redesigned the portal through a collaborative, user-focused process that included wireframing and iterative development. The solution significantly improved self-service adoption, leading to a 57% decrease in support calls and approximately 75% lower support-related costs for Kellogg's.

Kellogg's